Author Archive

21 Questions with… Deirdre Waldron

October 21, 2022

Welcome to the 13th (lucky for some!) of our Fuzion Friday series, where we put 21 devilishly difficult questions to a team member, giving you an insight that Freud would be proud of.

Next up is a fan of Tuscany and Sex and the City… it’s Deirdre!

Fuzion Communications Picture: Miki Barlok
  1. Tell us something about you that nobody else in the team might know?

My first job, apart from working for my family’s business, was selling seagrass to pubs – I lasted half a day. On my worst day now, I tell myself ‘I could be selling seagrass!!!’

  1. What film have you watched more than five times?

Sex & the City – and yes, both of them – sorry, not sorry!!!

  1. What work are you most proud of in the past year?

Bringing the number of our team up to 20 this year.

  1. Dream job?

What I’m doing now, but working from West Cork.

  1. Favourite brand?

Everyone who knows me knows the answer to this – James Whelan Butchers. I love the way they take a product that is considered by many a commodity, and really celebrate it and make it so special – this shines through in everything they do and also those who know me will know I’m not just saying this cos the CEO is a client and a good friend.

  1. Favourite Holiday Destination?

Tuscany.

  1. Best lesson from your career

It’s not about the best idea or the biggest budget, it’s about having the tenacity to follow things through.

  1. Eurovision or World Cup?

World Cup.

  1. Who is the joker on the team?

Ciarán – Master Copywriter, which makes him first for the wittiest comment or observation.

  1. Recommend a podcast?

Suppose I can’t recommend Greg’s #WinHappy Podcast? If not, just listened to Coupledom with Idris & Sabrina Elba – some of the episodes are really light; in one of the episodes they had a great chat with Ben & Jerry about their partnership and how throughout growing the business they remained through to their values – even now that they are no longer part of the business, their values have remained the same. I’d wish for the same for Fuzion.

  1. Reality shows – Love or Hate?

Indifferent mainly – although I sneak the odd episode of The Kardashians when Greg isn’t looking!!!!

  1. Dinner party with 3 people – dead or alive – who do you invite?

My brother Liam (I miss him), the iconic and original “Mad Woman” Jane Maas (I miss her), and Billy Joel to entertain us.

  1. If you could be anywhere in the world – where would you be & what would you do?

Walking on a beach in West Cork with Greg and the dogs and as it’s a fantasy, the dogs would be so well behaved I could let them off the lead and run wild – oh and Greg too lol!

  1. Who is your role model?

I have three, my mum, who was a tenacious business woman years before her time, Jane Mass, one of the first female copywriters/ad executives on Madison Avenue in the 1950s,  and the founder of the Rose of Tralee, Margaret Dwyer.

  1. What was your first job?

Working in my parent’s restaurant “The Central Grill” in Tralee. Washing dishes and serving tables, when I was tall enough.

  1. Death Row meal?

Dry Aged Burger with Truffle Fries…….lots of truffles……

  1. Favourite book?

At the moment “Wounds” by Fergal Keane as he gives a shout out to my rebel of a grandfather Willie McCabe and the part he played in the War of Independence.

  1. Your a grammar nazi oar not?

More a spelling nazi than grammar nazi. It’s a definite ‘no’ from me if someone applies for a job with Fuzion and they can’t get the name of the organisation right!!!

  1. First album you bought or downloaded?

Does it count if Santa bought it to me? If yes, then it was ‘Arrival’ by Abba, in 1976 when I was 10 – must have still believed in him….

  1. Work from home – or office?

Office …….. what’s that?

  1. Most memorable ad slogans – why?

“I 💗 New York” – this was pivotal in getting people to look differently at the city – it worked back in the 1970s and is still relevant and used globally in so many ways.

Deirdre Waldron is a Partner at Fuzion Communications, full service marketing and PR agency, with offices in Cork and Dublin.

21 Questions with…Heather Lordan

October 14, 2022

Welcome to the twelfth of our Fuzion Friday series, where we put 21 devilishly difficult questions to a team member, giving you an insight that Freud would be proud of.

Next up a fan of tattoos and Will Ferrell…..Heather!

Fuzion Communications Picture: Miki Barlok
  1. Tell us something about you that nobody else in the team might know.

I have four tattoos and am planning loads more!

  1. What film have you watched more than five times?

The Other Guys.

  1. What work are you most proud of in the past year?

Helping with Tour de Munster 2021. It was a hugely successful year for the annual charity cycle and it raised over €522k for the Munster branches of Down syndrome Ireland

  1. Dream job?

Own my own gastropub 

  1. Favourite brand? – Why?

Asos – I could scroll for hours!

  1. Favourite Holiday Destination?

I’m not fussy – once there’s sun and an Irish bar!

  1. Best lesson from your career?

There is literally something new to learn everyday

  1. Eurovision or World Cup?

World Cup

  1. Who is the joker on the team?

Michelle.

  1. Recommend a podcast.

I wouldn’t be a massive podcast listener but if I’m out on a walk I always throw on the two Johnnies for a laugh.

  1. Reality shows – Love or Hate?

Hate

  1. Dinner party with 3 people – dead or alive – who do you invite?

Will Ferrell, Paul Rudd and my boyfriend Tomás because I wouldn’t want him to miss out on that!

  1. If you could be anywhere in the world – where would you be & what would you do?

I love Ireland and don’t think I ever want to leave.

  1. Who is your role model?

No real role model but I love listening to positive mindset and manifestation talks.

  1. What was your first job?

Pool attendant in Inchydoney Hotel, Clonakilty.

  1. Death Row meal?

A spicy chicken pasta with garlic bread.

  1. Favourite book?

Feel the fear and do it anyway.

  1. Your a grammar nazi oar not?

I always try and make sure my grammar is right but I wouldn’t be too worried about correcting anyone.

  1. First album you bought or downloaded?

Definitely one of those “Now that’s what I call music” albums.

  1. Work from home – or office?

Home – I couldn’t bare be away from my little shih-tzu. I do love our Fuzion Fridays though, and meeting up with the team.

  1. Most memorable ad slogans – why?

Not a slogan but I remember the day when someone pointed out that the Amazon logo had an arrow from A-Z to represent what they stock, and I was amazed!!

Heather Lordan is Account Executive at Fuzion Communications, full service marketing and PR agency, with offices in Cork and Dublin.

21 Questions with…Dylan Morley

September 16, 2022

welcome to the eighth of our Fuzion Friday series, where we put 21 devilishly difficult questions to a team member, giving you an insight that Freud would be proud of.

Next up is Ronaldo and 1984 fan…..Dylan!

  1. Tell us something about you that nobody else in the team might know?

I have never had a pint of Guinness 

  1. What film have you watched more than five times?

Shrek 2.

  1. What work are you most proud of in the past year?

Completing my MA in Public Relations with New Media.

  1. Dream job?

Supreme Leader of Ireland (with the six counties back) or Public Relations Officer for Man Utd.

  1. Favourite brand? – Why?

Coca-Cola – because of the series finale ending scene in Mad Men and the Christmas advertisement.

  1. Favourite Holiday Destination?

Rome – the eternal city.

  1. Best lesson from your career?

Always try to answer your phone and if you can’t, then always return the call.

  1. Eurovision or World Cup?

World Cup.

  1. Who is the joker on the team?

Ciarán – but the bar is low.

  1. Recommend a podcast.

The WinHappy Podcast, obviously.

  1. Reality shows – Love or Hate?

LOVE.

  1. Dinner party with 3 people – dead or alive – who do you invite?

Alex Ferguson, Ronald Reagan, and Margot Robbie.

  1. If you could be anywhere in the world – where would you be & what would you do?

Cork and working for Fuzion.

  1. Who is your role model?

Siiiiiiiiiiiiuu – Cristiano Ronaldo.

  1. What was your first job?

Pizza Chef.

  1. Death Row meal?

Chinese.

  1. Favourite book?

1984.

  1. Your a grammar Nazi oar not?

Depends on my mood.

  1. First album you bought or downloaded?

None – I’m too young for that, I grew up with Spotify. 

  1. Work from home – or office?

Hybrid.

  1. Most memorable ad slogans –

Kellogg’s Rice Krispies – ‘Snap, Crackle, and Pop’.

Dylan Morley is an Account Executive at Fuzion Communications, full service marketing and PR agency, with offices in Cork and Dublin.

21 Questions with… Michelle Harrison

July 29, 2022

Welcome to the second of our Fuzion Friday series, where we put 21 devilishly difficult questions to a team member, giving you an insight that Freud would be proud of.

Next up is the mysterious mind of Kardashian fan Michelle Harrison!

Fuzion Communications Picture: Miki Barlo

  1. Tell us something about you that nobody else in the team might know
    I tell the team everything so there’s nothing I can think of they don’t know ha! 
  1. What film have you watched more than five times? 
    Home Alone – but who hasn’t! 
  1. What work are you most proud of in the past year? 
    Working on the IACP Joe Caslin Mural and their 40th Anniversary conference! 
  1. Dream job? 
    Owning my own vintage clothing shop/chain of shops 
  1. Favourite brand? – Why? 
    Apple because they made the iPhone 
  1. Favourite Holiday Destination? 
    Portugal 
  1. Best lesson from your career? 
    Always have a paper trail to cover yourself – but also don’t take things so seriously – we’re not saving lives, have fun and enjoy it! 
  1. Eurovision or World Cup? 
    Neither! 
  1. Who is the joker on the team? 
    Ciarán lol! 
  1. Recommend a podcast
     Doireann Garrihy – The Laughs of Your Life 
  1. Reality shows – Love or Hate? 
    I only watch one reality show and that’s The Kardashians! 
  1. Dinner party with 3 people – dead or alive – who do you invite? 
    My grandad, Lewis Capaldi (Comedy and Music in one), Princess Di (Fashion Icon and I’ll also get all the goss on what really went down with the royal family) 
  1. If you could be anywhere in the world – where would you be & what would you do?
    Chicago – running my own vintage clothing shop! 
  2. Who is your role model? 
    Kris Jenner – badass momager! 
  1. What was your first job? 
    Waitress in my local pub 
  1. Death Row meal? 
    I feel I wouldn’t be very hungry if I was on death row – but if I had to choose maybe prawns for a starter, coddle with loads of fresh bread and butter for main, and a Cheesecake Factory cheesecake for dessert along with a mega pint of wine!
  1. Favourite book? 
    The Power of Now
  1. Your a grammar nazi oar not? 
    Not – I probably should be for my job tho, eek! 
  1. First album you bought or downloaded? 
    The first tape I ever bought was Britney Spears’ ‘Hit me baby one more time’! Can’t remember the first album!
  1. Work from home – or office? 
    From home!
  1. Most memorable ad slogans – why? 
    “Maybe she’s born with it …maybe it’s Maybelline” or “Should have gone to Specsavers” 

Michelle Harrison is a senior account executive at Fuzion Communications, full service marketing and PR agency, with offices in Cork and Dublin.


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