My first month in PR!

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Word PR.Wooden cubes on newspaper. Close up studio shot

So my first month in Fuzion has nearly come to an end and I have really enjoyed it so far. Prior to joining Fuzion I completed a small amount of work experience in PR when I was in college in Maynooth University, but during that short term I really did enjoy it.

Fuzion as a PR Company really stood out to me from the rest. Their online presence is fantastic, it is current, easy to find and there is a high level of engagement and they have a large portfolio of high profile clients.

Fuzion is also an award winning PR Agency so when I saw the job vacancy I jumped at the opportunity to apply straight away, then hoped and prayed I would be successful.

I love the fact that there is variety in what you can do in PR. It’s not the same mundane repetition day in day out. The wide range of clients and different projects are really interesting, which means we are always thinking of new and quirky ideas for different clients and most importantly their target audiences.

One of the many things that I find great are the brainstorming sessions, which are a really good way to bounce ideas off each other and to develop ideas as well. It’s amazing how you can start with nothing at all, and within a short period of time with the help of some simple ‘start-off’ suggestions and a fantastic group dynamic that feeds off each other, we can end up with some ‘gems’ of ideas!

I got the chance to attend some photo calls for the first time, which was great experience and one that has definitely been one of my favourite things to do so far. I have also gotten to meet some really great characters who always seem to come back with a funny story to tell!

It’s a great feeling to see the pictures the next day and throughout the week in the various newspapers. I also attended a client event where I took social pictures in order to use them for social media (we keep on talking about “Parallel Media” at Fuzion – all the channels work parallel) . Getting the chance to go to some really nice locations and meet some really interesting people isn’t exactly “hard work“!!

So one month in, I’m loving it and I’m looking forward to learning much more about the world of PR and communications!

Saidhbh

Saidhbh Sweeney is a PR intern with Fuzion who offer PR, Marketing and Graphic Design Services from our offices in Dublin and Cork 

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